A sweet tour that actually feels personal.

In Reykjavik, the Icelandic Sweet Tooth Tour mixes six well-chosen stops with a guide who threads food into local stories. I like that you start in the center at Ingólfstorg (those two tall stone pillars are a real landmark), and I also like that the tour includes all bites and samples so you’re not doing mental math between cafés. One caution: there’s ice cream, and it’s not recommended if you’re lactose intolerant—and at least one stop leans into Iceland’s stronger specialties, like fermented shark.

This is built for an easy downtown stroll. Expect a small group (max 12), English narration, and a relaxed pace that still packs in plenty of taste. If you’re the type who likes learning while you snack, it’s a fun way to get your bearings fast on your first afternoon in town.

Key things that make this sweet tour worth your time

• Six stops in about two hours, so you get variety without turning your day into a food marathon
• All tastings included in the tour price, which makes the cost feel simpler than a stop-by-stop café plan
• Ingólfstorg + Laugavegur routing, a practical way to see the center while you eat
• Skyr shows up more than once, including cake at Dass and other Icelandic dairy treats
• Guides often add personality, and you may even get extras like photo sharing after the tour
• Small group vibe (max 12), which helps the stories feel aimed at you instead of the whole street

A 2-hour sweet walk that hits Reykjavik’s center

Reykjavik is compact, and this tour uses that to your advantage. You’re walking downtown with a guide, not riding around the city for long stretches. The duration is about 2 hours, which is short enough to fit after a late lunch or before dinner, but long enough to sample multiple places.

The small group size (up to 12 people) matters more than you’d think. With a group that size, the guide can keep the flow moving between shops and still answer questions without rushing you out the door. Also, some tours may run with fewer people than the maximum, so it can feel more like a chat with a friend than a strict production line.

Meet at Ingólfstorg and learn what those pillars mean

You start at Ingólfur Square (Ingólfstorg), directly in the center by the two tall stone pillars. They’re over 3 meters high, so even if you’re jet-lagged, you can spot the meeting point. The tour begins by placing you in the geography of Reykjavik—where the old stories and the modern streets overlap.

What I like about starting here is that the tour gives you context before you start tasting. In other words, you’re not just chasing sugar; you’re also connecting the city’s landmarks with the kinds of stories people tell about growing up in Iceland. Guides like Paul and Thor are specifically praised for making this kind of connection feel fun rather than like a lecture, and that’s a big part of why the first stop works.

Laugavegur stroll: stories between sweet stops

From the square, the tour moves onto Laugavegur, Reykjavik’s main downtown street. This is where the walking feels easy-paced, with a guide narrating along the way. You’re basically combining sightseeing with a guided food crawl, but the story component keeps it from turning into a simple line of “try this, then that.”

If you enjoy hearing how people talk about their hometown—especially from guides like Thor or Oli, who are noted for history plus conversation—this segment can be the glue that holds the whole outing together. It’s also useful if you’re trying to learn your way around town without doing a formal city tour first.

BakaBaka stop: pastries that taste like Icelandian comfort food

Next is BakaBaka, a cozy stop focused on Icelandic baking. This is where the tour leans hard into pastry flavors—flaky layers, classic baked goods, and the kind of treats that make a “sweet tooth” tour feel like it earns its name.

This stop is also where you may notice the tour isn’t only about sugar. Icelandic baking has a strong sense of identity, and guides tend to connect the food to local tradition and neighborhood pride. In the guided experiences I reviewed here, people singled out favorites like the Happy Marriage pastry, and praised how guides explain the shop and the area instead of keeping things generic.

One practical drawback to keep in mind: if you’re expecting a tour that’s strictly dessert-only with zero surprises, Icelandic food can be broader than that. The pastry stop itself is sweet-forward, but later stops can be more adventurous.

Taste of Iceland: skyr and Iceland’s more intense flavors

At Taste of Iceland, you’ll get a sampling menu that includes Icelandic standouts like skyr. This is also the stop where the tour can feel like an Iceland “starter pack,” because the description explicitly includes fermented shark. That’s not dessert, and it’s not for everyone.

The upside is that this tour doesn’t pretend Iceland is only cupcakes and ice cream. It gives you a taste of the real range of what locals eat and talk about. If you want a guided way to try something that sounds intimidating—without having to order it blindly—this is a good match.

Also, the tour includes more than one Icelandic-style dairy moment across the day. That matters because skyr is part of the country’s food culture, and having it show up in more than one context can make the flavors feel connected instead of random.

Valdis ice cream and Dass Reykjavik skyr cake

The later part of the tour is where things get more purely sweet again.

Ísbúðin litla Valdís: ice cream, any weather

At Ísbúðin litla Valdís (often shortened to Valdis), you’re tasting Icelandic ice cream. The tour notes that Icelanders eat ice cream in any weather, and this is likely your go-to moment if you’re craving something creamy and familiar after earlier, more “cultural” bites.

Do keep the lactose warning in mind. The tour specifically says it’s not recommended for those that are lactose intolerant, so if that’s your situation, don’t gamble on willpower. You might still enjoy the stories, but the tasting portion is built around dairy.

Dass Reykjavik: a skyr cake moment

The last stop is Dass Reykjavik, where you try a cake made with skyr. This is a nice way to close the loop: the tour began with historical context, then moved through pastries, ice cream, and a more adventurous Icelandic palate, and it ends with something dessert-like that still carries that skyr identity.

In a few guided experiences, people wrapped up by saying the tour was a great “end cap” to their time in Iceland—so if you like finishing strong rather than starting strong, this ending helps.

What you’ll eat (and how to plan your afternoon)

You should plan for a lot of food. The tour includes all bites and samples in the price, and the stops are designed to keep you tasting from place to place rather than lingering over one huge meal.

A tip that comes straight from how the tour tends to land with people: if you eat a big lunch right before this, you may feel stuffed by the end. One guide-led experience even mentioned it as a side note—go in hungry enough to enjoy every stop, but don’t treat it like a meal replacement.

If you’re traveling with kids, this tour can work well because it’s short, story-driven, and built around frequent tasting moments. One family noted their guide even created a memorable “swan moment” during the tour, and the guide’s patience is often praised when younger guests have questions.

Price and value: is $109.04 worth it?

At $109.04 per person, the Icelandic Sweet Tooth Tour isn’t a budget “walk and snack” deal. But it’s also not asking you to pay separately for six tastings.

Here’s how I judge value on a tour like this:

• You’re paying for guidance + narration, not just food.
• You’re paying for convenience: multiple spots, one route, and all samples handled.
• You’re paying for variety, including Icelandic staples like skyr and a more adventurous tasting such as fermented shark.

If you were to do this yourself, you’d have to decide what to order at each place, figure out where to go next, and manage the logistics. For many people, the fixed route and included samples make the price feel more reasonable—especially in Reykjavik’s busy, small-town style café scene where “finding the right place” can take time.

That said, there is a legitimate consideration for pure sweet-tooth fans. Because Icelandic food culture includes fermented and savory-adjacent items in the tasting mix, someone expecting only desserts might feel the tour spreads its “sweet” theme thinner than they hoped.

Guides make (or break) a food tour, and this one leans strong

This tour lives or dies on the guide. The best part of the experiences I saw here is how often guides are praised for mixing history, culture, and conversation into the food stops.

Names that came up include:

• Páll, praised for fun tastings and family-friendly moments
• Thor, praised for knowledge and making the tour feel interesting across stops
• Oli, praised for making the outing personal (and for strong conversation)
• Ester E, praised for both dessert enjoyment and storytelling about growing up in Iceland
• Gudjon, praised for a fun, informative pace through top dessert stops
• Bo (Sveinbjörn) and Einar, praised for history plus lots of tastings
• Mathias, praised for taking guests to five shops and keeping it engaging

One extra detail I liked from these experiences: people mentioned photos being taken along the way and shared after the tour. That’s a small thing, but it adds a “memory” factor without you having to stop every two minutes with your phone.

Who should book the Icelandic Sweet Tooth Tour

Book it if:

• You want a guided way to learn Reykjavik while you eat
• You like small groups and a relaxed walking pace
• You’re excited about trying Iceland staples like skyr and ice cream
• You want a fun first afternoon activity that doesn’t require planning multiple café stops

Skip it or think twice if:

• You’re lactose intolerant, since ice cream is part of the tour and it’s explicitly not recommended
• You only want classic desserts and prefer to avoid any Iceland “adventure” foods like fermented shark

Should you book this sweet tooth tour?

If you’re looking for a short, story-led Reykjavík experience where the food is built into the price, I’d book it—especially if you’re traveling with a partner or small group and want a plan that avoids decision fatigue.

My call: book it when you can go in hungry, don’t mind that the tasting includes Icelandic specialties beyond candy, and want your sightseeing paired with real local flavors. If dairy is a problem for you, you’ll get more value by choosing a different style of tour where tastings match your needs.

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